When it comes to luxury watches, the UAE—especially Dubai—is one of the most popular destinations to buy a Rolex Watch. With its tax-free shopping, exclusive boutiques, and international selection, many buyers from around the world head to Dubai Mall and other top locations in the UAE to purchase their Rolex.
This guide answers a very specific question:
What is the Rolex watch price in UAE right now?
We’ll also help you understand what influences Rolex pricing in Dubai, and where to find the best deals in 2025.

Quick Rolex UAE Price (Popular Models)
| Rolex Model | Approx. Price in UAE (AED) | Where to Find in Dubai |
|---|---|---|
| Rolex Submariner Date | AED 39,000 – 45,000 | Dubai Mall Rolex Boutique |
| Rolex Datejust 41 | AED 35,000 – 43,000 | Ahmed Seddiqi & Sons |
| Rolex Day-Date 40 (Gold) | AED 135,000 – 160,000 | Mall of the Emirates |
| Rolex GMT-Master II Pepsi | AED 50,000 – 60,000 | Dubai Mall, The Galleria |
| Rolex Oyster Perpetual 36 | AED 21,000 – 25,000 | Rolex Boutique, Dubai Festival City |
| Rolex Explorer II | AED 38,000 – 42,000 | City Walk Rolex Store |
Why Rolex Prices in Dubai Are Popular Worldwide
Dubai is known for:
- No VAT for tourists (claimable refund at airport)
- Global availability with many models in stock
- Trusted dealers like Ahmed Seddiqi & Sons, official Rolex partners
- Luxury experience – high-end service at Rolex Dubai Mall Boutique
This makes buying a Rolex in UAE not only a luxury but also a smart shopping decision for many international watch lovers.
Where to Buy Rolex in Dubai (Top Locations)

Rolex Boutique – Dubai Mall
- One of the largest and most premium Rolex showrooms.
- Staffed with experts and full model range available.
Ahmed Seddiqi & Sons
- Official Rolex retailer in UAE.
- Showrooms in Dubai Mall, City Walk, and Mall of the Emirates.
Dubai Duty Free – DXB Airport
Small selection but tax-free and good for last-minute buys.
The Galleria Al Maryah Island (Abu Dhabi)
Premium Rolex location for those visiting UAE capital.
Tips Before Buying Rolex in UAE
- Check stock online or call ahead – Some models like Submariner or GMT-Master II are limited.
- Bring passport for VAT refund process.
- Compare prices between locations.
- Avoid resellers unless reputable – prices can be 20–30% higher.
Popular Rolex Models in Dubai Right Now (2025)
- Rolex Submariner – Still the king of sport models.
- Datejust 41 – A classy, everyday luxury piece.
- Day-Date (President Watch) – High in demand among UAE elite.
- Oyster Perpetual Colors – Hot trend with younger buyers.
FAQs
Q1: Are Rolex watches cheaper in Dubai than in other countries?
Yes, generally 5–15% cheaper due to VAT refunds and tax-free pricing.
Q2: Can tourists claim VAT refund on Rolex?
Yes. At Dubai Mall and most luxury stores, you’ll get a VAT refund form. Claim it at Dubai Airport before flying out.
Q3: Is it safe to buy Rolex in Dubai?
Absolutely. Stick to official retailers like Ahmed Seddiqi & Sons or Rolex Boutiques to avoid fake or grey market models.
Q4: Are Rolex watches available at Dubai Mall?
Yes. Dubai Mall has one of the most prestigious Rolex Boutiques in the world.
Final Thoughts
If you’re planning to buy a Rolex in UAE, 2025 might be the perfect time. Whether you’re exploring Rolex watch prices in Dubai Mall or comparing availability in Rolex UAE showrooms, you’re likely to find excellent prices, premium service, and a wide selection.
Buying a Rolex in Dubai is more than a transaction—it’s an experience.
